Slub silk going away dress

“This was my going-away dress when I married in January 1966. 
I paid £33/1/6. The staff at the
 El Jay Boutique kindly gave me an extra piece of the dress fabric to use to have a matching hat made. At that time I was earning £36 a fortnight as a teacher in Hamilton so this dress was quite an investment.”

Read more about Gus Fisher and the El Jay label in the New Zealand Fashion Museum publication Looking Terrific: The story of El Jay.

Details

Credit: Mrs Helen Newfield, Auckland
Designer: Marc Bohan
Maker: El Jay
Manufacturing location: Auckland
Garment type: Afternoon dress, hat
Material: Slub silk
Features: The separate self-fabric belt has a flat Dior bow detail.
Colour: Soft pink
Purchase location: El Jay Boutique, 246 Queen St, Auckland
Label: Christian Dior by El Jay
Date: 1965