Collection item
Turquoise swimsuit with plunge v neck
Jennifer Godward started her label Jennifer Dean in 1960. The prestige of the brand, and its marketing, which used New Zealand supermodels Rachel Hunter and Lorraine Downes, meant that it survived the deregulation of the economy under the Labour Government in 1984 and the 1987 stock market crash. In 1990 the brand was sold to Don and Cathy Cederwall and it continues to be successful in the local market today.
Details
                                Credit: 
                                Swimsuit courtesy of Dianne Ludwig, visor courtesy of Anna Macindoe 
                            
                                                    
                                Copyright: 
                                Creative Commons BY-NC-ND 4.0 Licence 
                            
                    
                            Designer: 
                            Jennifer Godward (swimsuit) 
                        
                                                                
                            Manufacturing location: 
                            New Zealand 
                        
                                            
                            Garment type: 
                            Swimsuit, visor 
                        
                                            
                            Material: 
                            Nylon/lycra (swimsuit) 
                        
                                                                
                            Colour: 
                            Turquoise 
                        
                                                                                                                                                                                                                                                                        
                            Label: 
                            Jennifer Dean (swimsuit), Ken Done (visor) 
                        
                                            
                            Date: 
                            1980s 
                        
                 
                    



 
                             
                            