Rakel Blom won the iD International Emerging Designer Award in 2013, with her 2012 graduate collection.
Rakel came to Otago Polytechnic from Iceland. She was selected to take part in the Shanghai Dunedin Sister City project, culminating in a group show at Shanghai Fashion Week, and now lives and runs her own company in London. She creates colourful, happy, affordable clothes that combine her eclectic prints with texture in comfortable eye-catching combinations. http://www.rakelblom.com/